Lauren initially attended one of my Seaside Sessions – an entire day dedicated to working one-to-one with me on her brand. Following this I ended up writing her website content and brand guide alongside Three Fifteen Design.
Lauren was going through a complete brand revamp when I met her and I was quick to pull everything apart so that we could start clearly and establish the foundations of her brand. Following this we put in place core values, a mission statement, some copy and an initial elevator pitch in an intense one-to-one session. Then came the crafting of the content. Finding a voice that was personal yet still professional,
that was authentic and trustworthy in an industry renowned for insincerity. Lauren’s new brand is stylish, warm, authentic and shows her personality, she has a defined voice that matches her distinct style. I have been lucky enough to have recently finished my fifth project in a year of working with Lauren, working across both of her brands. May there be many more collaborations!
STRATEGY and results
"I came away from my day with Jess feeling like I had been through a day of therapy for my business. She has helped me to begin to create the kind of business that is authentically me and which will appeal to the type of clients that I will enjoy doing business with. She understood me and wasn’t afraid to call me out if I was talking (or thinking) nonsense. The day I spent with Jess was without doubt the biggest turning point in my business and I can't recommend her enough."
- CLAIRE WOOD