I was approached by Jo to create copy that reflected her. As a very visual person, Jo needed someone to take the essence of who she is and put it onto paper. Enter Jess from Stage Left!
Enchanted brides photography
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Meeting Jo was incredible as I got to see the raw beauty of who she truly is and what sets her apart. It was instantly apparent to me that her current copy was rubbing her edge away so that she blended with others. What she needed was to show her edge and what made her different.
I took who she was and poured it into her copy so that the vulnerability, the strength and the unspoken were all bare to see, putting power behind her voice to match her slightly whimsical and utterly wonderful photography.
STRATEGY and results
WAX LYRICAL
“Jess is very straight up and honest and whacked me some good ol’ honest home truths about the way I’ve been thinking and approaching my business. She inspired me to be confident in myself and my work, and not compare myself to other people. I am individual. I am wild. I am me and hopefully I will attract the right clients that feel the same.”
Jo Clement, Enchanted Brides Photography
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