THE Creativity Chronicles

A journal of creative thoughts, content commissions I'm working on and where I'm at right now. The life of a creative copywriter.

"Creativity takes courage" - Henri Matisse

collaborate with jess

meet jess

the courage chronicles

INSPIRATION

THE WORD

FEATURED WORK

STUDIO LIFE

Copy Camp: Tell Me The Truth

December 20, 2017

Today I’m talking about your “About” page. So many people tell me they want to sound a certain way – either to sound like someone (not themselves) or to sound more something. And this is the problem with the world – everyone wants to be MORE. More confident, more impressive, more popular, more established. People think impressive figures will make them sound better or the good old writing in the third person: “Jess Collins is a talented writer with over a decade of experience….” Because they worry that writing in the first person will look too amateur (it doesn’t – it looks real).

And that’s the thing – in trying to sound like everyone else every five minutes you’re denying yourself of your individual magic. I feel the same way when I learn a beautiful teenage girl has smothered her face in make up, trying to strip out every inch of her individuality and turn herself into an “it” girl. Except she simply becomes a number then – she literally covers up what makes her her.

Quite honestly (and flying in the face of most copywriting advice) my biggest piece of advice when writing your About page, is stop thinking about what others will think. Write from your heart and just tell the truth. Does anybody really care that you’re professional (expected), unobtrusive (isn’t everyone?) or have been in the industry for five years? I would rather know about you and get to see the authentic person that I’m working with. So don’t use generic terms, don’t copy and paste the language of others that you admire (bonus points for originality), just do you. And try to do it in under 200 words.

Then you’ve got yourself the bare bones of an About page.

  1. Brendanuplit Your comment is awaiting moderation.

    April 16th, 2019 at 1:15 pm

    Really a lot of great facts.
    http://viagrawithoutadoctorsntx.com/
    viagra flomax interaction
    viagra without a doctor prescription
    viagra se games
    viagra online

  2. Brendanuplit Your comment is awaiting moderation.

    April 16th, 2019 at 6:02 pm

    You have made your point extremely well..
    http://viagrapego.com/
    find viagra edinburgh ago articleid good generic viagra 100mg natuaral viagra generic viagra online
    buying online viagra
    buy online viagra brand name
    viagra money settelments in 2010
    viagra explained
    resonably priced viagra without a prescription
    maximum dosage viagra

  3. Brendanuplit Your comment is awaiting moderation.

    April 16th, 2019 at 6:15 pm

    Thanks! Loads of write ups!

    http://viagrawithoutadoctorsntx.com/
    generic viagra in usa viagra 100mg awesome viagra bull viagra pills
    boys viagra stories
    indications for viagra in pediatric population
    viagra dirty
    long term efffects of viagra
    discovery of viagra
    viagra 100 50 25

  4. Brendanuplit Your comment is awaiting moderation.

    April 16th, 2019 at 8:05 pm

    Wonderful material. Many thanks.
    http://viagrawithoutadoctormsn.com/
    husband takes viagra viagra online $2.00 calias viagra generic viagra
    viagra 63114
    effects of 150 mg of viagra
    what’s new viagra sale buy url
    buying viagra at tesco
    viagra for babies with pulmonary hypertension
    women taking mens viagra effects

  5. Brendanuplit Your comment is awaiting moderation.

    April 16th, 2019 at 8:22 pm

    Thank you. Helpful information.
    http://viagrawithoutadoctormsn.com/
    kamagra kamagra kamagra lovegra uk viagra viagra pills vegtable viagra viagra for women
    viagra lawsuits texas
    homopathic viagra
    generic viagra and generic drug
    buying viagra in the caribbean
    does medicaid cover viagra
    purchasing 50 mg viagra on line

  6. Brendanuplit Your comment is awaiting moderation.

    April 16th, 2019 at 9:09 pm

    Really lots of valuable info.
    http://viagrawithoutadoctorsntx.com/
    viagra animal fuck buy generic viagra how viagra effects women side effects viagra online
    viagra physer
    dont eat with viagra
    viagra free sites computer find
    viagra boosts post cuddle chemical
    effects of viagra mixed with cocaine
    does female viagra really work

  7. Brendanuplit Your comment is awaiting moderation.

    April 16th, 2019 at 9:24 pm

    You explained it very well.
    http://viagrapego.com/
    lowest price viagra wal mart viagra without a doctors prescription viagra rapid absorbtion buy viagra online
    viagra discovery
    cialis compared to viagra
    original use for viagra
    written prescriptions for viagra
    buy viagra in perth
    google viagra

  8. Brendanuplit Your comment is awaiting moderation.

    April 16th, 2019 at 11:50 pm

    Nicely put. Cheers.
    http://viagrawithoutadoctormsn.com/
    casanovas secret herbal viagra buy viagra online better then viagra over the counter viagra online
    cheap price on viagra
    viagra at gas stations
    bayer viagra sales
    viagra ischemia
    pic viagra woman
    viagra massage

  9. Brendanuplit Your comment is awaiting moderation.

    April 17th, 2019 at 12:04 am

    Nicely put. Regards.
    http://viagrapego.com/
    chewable viagra 100mg buy viagra compare viagra to levitra buy viagra online
    viagra and heart problems
    viagra cock
    kamara generic viagra soft 1003
    viagra super p-force
    viagra free shipping
    viagra tribulus

  10. Brendanuplit Your comment is awaiting moderation.

    April 17th, 2019 at 1:57 am

    Many thanks. I appreciate it!
    http://viagrawithoutadoctormsn.com/
    buying viagra in montreal generic viagra 100mg i doser viagra viagra generic
    best viagra buy
    buy viagra free shipping
    pictures of viagra penis
    what viagra dosage should i take
    viagra alternative uk
    100mg viagra cost

  11. Brendanuplit Your comment is awaiting moderation.

    April 17th, 2019 at 2:14 am

    Fantastic facts, Appreciate it!
    http://viagrapego.com/
    sildenafil citrate viagra generic cheap viagra for women is viagra a prescription drug wikipedia viagra for sale uk
    buy cheao cgeap kamagra uk viagra
    maximizing effects of viagra
    how long viagra last
    generic viagra western union
    buying viagra in canada
    viagra f

  12. Brendanuplit Your comment is awaiting moderation.

    April 17th, 2019 at 3:02 am

    Fine content. Regards!
    http://viagrawithoutadoctorsntx.com/
    discount pfizer viagra buy generic viagra hugh hefner’s viagra supply viagra 100mg
    the truth about viagra soft tabs
    buy generic viagra india
    usa viagra
    viagra 6 free samples
    where is viagra manufactured
    buy viagra cialis online

  13. Brendanuplit Your comment is awaiting moderation.

    April 17th, 2019 at 3:18 am

    Wonderful information, Many thanks.
    http://viagrawithoutadoctorsntx.com/
    hours viagra viagra pills viagra porn vid viagra without a doctor prescription
    medication on line viagra
    find viagra free charles edinburgh
    compare viagra levitron cialis
    boston medical center viagra
    men’s experience with viagra
    disease viagra heart

  14. Kennethvor Your comment is awaiting moderation.

    April 17th, 2019 at 5:32 am

    Wonderful information. Regards.
    http://viagrapego.com/
    discount viagra sales online generic viagra 100mg viagra vs kamagra generic viagra 100mg
    viagra sizes
    viagra for sale in gibralter
    viagra in asia
    discount drug viagra
    find viagra edinburgh pages search
    viagra wiki

  15. Kennethvor Your comment is awaiting moderation.

    April 17th, 2019 at 5:49 am

    Appreciate it, Plenty of postings!

    http://viagrawithoutadoctormsn.com/
    topical viagra viagra 100mg supplier viagra buy generic viagra
    viagra enhancement stories
    viagra order online
    teenney transplant and viagra
    do pornstars use viagra
    do you eat before taking viagra
    roy d mercer viagra

  16. Kennethvor Your comment is awaiting moderation.

    April 17th, 2019 at 6:03 am

    Beneficial tips. Cheers!
    http://viagrawithoutadoctorsntx.com/
    whats i n viagra generic viagra online viagra doses how many milligrams cheap viagra
    mixing viagra and alcohol
    buy online viagra brand name
    husband takes viagra multiple orgasms
    comparison viagra
    viagra ro cialis which is better
    viagra target

  17. Kennethvor Your comment is awaiting moderation.

    April 17th, 2019 at 7:42 am

    You said it very well!
    http://viagrawithoutadoctorsntx.com/
    viagra or cialis prices buy generic viagra does viagra work faster if crushed viagra pills
    risks blood clots viagra medline
    okean viagra mp3
    viagra multiple acts
    viagra doctor torrance california
    ten minute viagra
    generic purchase viagra

  18. Kennethvor Your comment is awaiting moderation.

    April 17th, 2019 at 7:58 am

    Amazing write ups, Appreciate it!
    http://viagrapego.com/
    viagra brisbane viagra for women viagra le controindicazioni cheap viagra
    medicine viagra
    viagra edinburgh pages find free information
    readily available alternatives to viagra
    regalis vs viagra
    can a stroke patient take viagra
    viagra at wal mart

  19. Kennethvor Your comment is awaiting moderation.

    April 17th, 2019 at 8:16 am

    You revealed this perfectly.
    http://viagrapego.com/
    viagra homeopatic viagra without a doctors prescription drug precautions for viagra viagra 100mg
    blue moon viagra
    herbal viagra superdrug
    viagra and canada
    good food instead of viagra
    order viagra from uk
    milf viagra

  20. Kennethvor Your comment is awaiting moderation.

    April 17th, 2019 at 9:06 am

    Fantastic material. Kudos!
    http://viagrawithoutadoctormsn.com/
    subaction showcomments viagra thanks online viagra pills generic viagra china generic viagra online
    1cialis levitra sales viagra
    cheap generic buy viagra
    viagra online order viagra
    starwood hotels and resorts viagra
    viagra glasgow
    viagra or cealis

  21. Kennethvor Your comment is awaiting moderation.

    April 17th, 2019 at 9:22 am

    Seriously tons of wonderful info.
    http://viagrawithoutadoctorsntx.com/
    where to purchase viagra generic viagra 100mg stroke and viagra viagra generic
    can viagra cause impotence
    advice viagra
    viagra blindness lawsuit news
    russia buy viagra
    viagra and sexual misfunction
    viagra for paraplegic

  22. Kennethvor Your comment is awaiting moderation.

    April 17th, 2019 at 11:57 am

    Awesome facts, With thanks.
    http://viagrawithoutadoctorsntx.com/
    viagra web site viagra generic mixing daily cialis with viagra buy viagra online
    photos of viagra users
    connecticut viagra caverta generic veega
    new female viagra colbert report
    viagra online online
    thorn viagra
    viagra online fedex overnight shipping

  23. Kennethvor Your comment is awaiting moderation.

    April 17th, 2019 at 1:53 pm

    Kudos! A lot of info.

    http://viagrawithoutadoctorsntx.com/
    beta blockers and viagra buy generic viagra viagra generico impotencia buy generic viagra
    viagra sales on line
    blue vision viagra
    viagra super store
    forum achat viagra
    cheap discount viagra
    what will 200mg of viagra do

  24. Kennethvor Your comment is awaiting moderation.

    April 17th, 2019 at 2:10 pm

    Kudos. I enjoy it!
    http://viagrawithoutadoctormsn.com/
    viagra fucker buy viagra viagra in sanskrit viagra without a doctor prescription
    sex addiction and viagra
    viagra cheap no prescrip
    canada cheap viagra jelly
    wife viagra
    order viagra now viagra money order
    online scams viagra

  25. Kennethvor Your comment is awaiting moderation.

    April 17th, 2019 at 3:19 pm

    Superb data. Many thanks!
    http://viagrawithoutadoctorsntx.com/
    free trial viagra sample viagra for women viagra ziac interaction generic viagra 100mg
    recommended dosage of viagra
    viagra carvedilol interaction
    best place for viagra
    viagra medi tabs
    meltabs generic viagra
    how by viagra

  26. Kennethvor Your comment is awaiting moderation.

    April 17th, 2019 at 3:35 pm

    Good postings. Thanks!
    http://viagrawithoutadoctorsntx.com/
    newsletter viagra viagra for women viagra 100mg substitute buy viagra online
    viagra scam
    pornstars viagra flushing
    craiglist sex enchancement toronto viagra
    combine levitra viagra
    all natural viagra alternative
    overnight viagra brand

  27. Kennethvor Your comment is awaiting moderation.

    April 17th, 2019 at 5:56 pm

    Fine write ups. Thanks.
    http://viagrapego.com/
    cialis viagra combo viagra 100mg viagra before pumping viagra for women
    genertic viagra cheapest free shipping
    bodybuilding pump with viagra
    viagra educatation
    viagra vaginal suppositories side effects
    cheap viagra sales
    10mg vs 20mg viagra experiance

  28. Kennethvor Your comment is awaiting moderation.

    April 17th, 2019 at 6:14 pm

    You actually reported this very well.
    http://viagrawithoutadoctormsn.com/
    viagra samples online generic viagra 100mg generic viagra pages edinburgh find buy viagra
    porn with viagra
    cvs viagra price
    viagra delivered next day
    viagra silagra
    viagra with out prescription
    difference between viagra cialis livitra

  29. Kennethvor Your comment is awaiting moderation.

    April 17th, 2019 at 6:29 pm

    Truly loads of fantastic knowledge.
    http://viagrawithoutadoctormsn.com/
    wal mart pharmacy viagra price viagra pills buy viagra url cheap viagra
    buy cheap viagra online u
    viagra sterility
    viagra for sexual dysfunction
    poor mans viagra
    supplier uk viagra
    best canadian pharmacy to buy viagra

  30. Kennethvor Your comment is awaiting moderation.

    April 17th, 2019 at 8:31 pm

    Amazing knowledge. Many thanks!
    http://viagrapego.com/
    alcohol effects viagra generic viagra matt lauer as the amazons viagra viagra 100mg
    information drug viagra
    how long viagra works
    free mail viagra
    buying viagra in the santo domingo
    generic viagra caverta
    viagra ecstasy

  31. Kennethvor Your comment is awaiting moderation.

    April 17th, 2019 at 8:50 pm

    Whoa tons of useful information!
    http://viagrawithoutadoctorsntx.com/
    viagra unset se viagra pills men who take viagra viagra without a doctor prescription
    vidrgne viagra
    hiden camera gay video druged viagra
    cialis generic levitra review viagra
    what state sells the most viagra
    erection problems while on viagra
    uk mail order viagra

  32. Kennethvor Your comment is awaiting moderation.

    April 17th, 2019 at 9:43 pm

    Superb data, Thanks a lot.
    http://viagrapego.com/
    valium viagra viagra for sale uk viagra gay viagra without a doctor prescription
    viagra nitroglicerine
    unions fight for viagra
    viagra size pill shape
    are coreg and viagra compatible
    hosta rosedale viagra
    women who like men taking viagra

  33. Kennethvor Your comment is awaiting moderation.

    April 17th, 2019 at 9:59 pm

    You’ve made your point very clearly.!
    http://viagrawithoutadoctorsntx.com/
    viagra alcahol buy viagra online viagra propecia celebrex buy viagra online
    viagra head office
    erection viagra
    viagra free sites find search pages
    order viagra levitra
    viagra effects on women
    viagra safety information

  34. Kennethvor Your comment is awaiting moderation.

    April 18th, 2019 at 12:24 am

    Cheers! I enjoy it.
    http://viagrawithoutadoctorsntx.com/
    compare viagra cialis levitra buy viagra online generic viagra online order generic viagra
    mix cialis and viagra
    free sites computer search viagra
    multiple orgasms viagra
    dog heart failure viagra
    viagra viagra drug interaction
    u 52892 viagra

  35. Kennethvor Your comment is awaiting moderation.

    April 18th, 2019 at 12:43 am

    You actually stated this terrifically!
    http://viagrawithoutadoctorsntx.com/
    bottom dweller viagra viagra for sale uk tia viagra viagra 100mg
    does viagra counteract effects of propecia
    viagra in morning
    viagra pct patent application 1994
    viagra magazine
    where can i order generic viagra
    nasal viagra

  36. Kennethvor Your comment is awaiting moderation.

    April 18th, 2019 at 12:58 am

    You explained that adequately!
    http://viagrapego.com/
    carvedilol and viagra generic viagra 100mg looking for viagra viagra without a doctors prescription
    generic viagra sale
    viagra medication prescription levitra cialis prop
    discounts for viagra cialis
    enzyte compared to viagra
    q viagra meta
    viagra 911 call

  37. Kennethvor Your comment is awaiting moderation.

    April 18th, 2019 at 3:23 am

    Fine stuff. With thanks!
    http://viagrawithoutadoctormsn.com/
    matt lauer as the amazons viagra viagra for women viagra billboard cheap viagra
    canadian viagra prices
    silagra brand name viagra penegra cumwithuscom
    viagra parties
    cvs pharmacy viagra
    cheap viagra sales in england
    more than one viagra day

  38. Kennethvor Your comment is awaiting moderation.

    April 18th, 2019 at 4:17 am

    You definitely made the point!
    http://viagrawithoutadoctormsn.com/
    off label use of viagra generic viagra e n viagra viagra generic
    viagra websites
    viagra in drink
    prescriptions viagra
    taking both viagra and cialis
    5 cheapest viagra substitute sildenafil
    erectile dysfunction babies viagra

Leave a Reply

Your email address will not be published. Required fields are marked *