JESS COLLINS

THE Creativity Chronicles

A journal of creative thoughts, content commissions I'm working on and where I'm at right now. 
The life of a creative copywriter.

"Creativity takes courage" - Henri Matisse

INSPIRATION

THE WORD

FEATURED WORK

STUDIO LIFE

What exactly is “enoughness?”  It’s literally the feeling of being enough (it is to me anyway).  I work with so many female entrepreneurs in my coaching sessions and time again the same topics come up.  This is one of the main culprits.  So when someone asked me about how to overcome imposter syndrome this week […]

May 15, 2020

The Essence of Enoughness

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Here are my ten quick ideas for marketing your small business for little to no budget! Overhaul Your Emails Now is the perfect time to look at the emails you write for your customers and give them a bit of a polish. Whether it’s putting together your first email newsletter or adding a bit of […]

April 3, 2020

Ten Ideas for Marketing Your Business

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It’s easy to get stressed, to get carried away in the panic of this scary and unknown pandemic.  I have created my own Corona Commandments to help me remember what matters most in these uncertain times. Stay Safe The ultimate priority is to stay safe.  Wash hands, don’t touch faces, reduce physical contact, limit exposure […]

March 13, 2020

My Corona Commandments

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Happy World Book Day! I decided today to write a little blog about my favourite books for kids, old and new so here are my top ten: The Fox And The Star I love this book, it was a gift for my daughter at Christmas and we read it pretty much daily. It’s all about […]

March 5, 2020

My Favourite Books For Kids

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For those who may not know, the latest story in the media is about a social star named Clemmie Hooper, or as you might know her, Mother of Daughters.  Long story short (from what I can piece together) Clemmie (who is a successful Instagrammer with 672k followers, acclaimed midwife and author) set up a false […]

December 12, 2019

From One Mother of Daughters to Another

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If you are looking to do a copywriting course that isn’t just about copywriting-by-numbers but asks questions and inspires writing that reflects your brand then look no further.  I created Audacity because I felt there was a calling for a course that conveys the essence of you, that is authentic and really resonates with your […]

June 23, 2019

Reasons to Do Audacity

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Client: “I’m thinking we could write a bit about why to visit us, take a look at the local area, nice days out, great location, good for work… good for leisure…” Me (internally): I would rather gauge my own eyes out with the pencil I’m holding.

October 24, 2018

Your money or your meaning?

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I never imagined I would create a course. The reason for this is because my work is so bespoke. It’s so built around the brand or the person in question that I couldn’t ever imagine putting together something that would offer a one-size-fits-all solution.

May 16, 2018

Why I created a course…

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One of the things I so often see is people spending time to grow their Instagram following to look successful and like they are doing well in business. This often means spending every waking hour on the platform, putting image after image up and obsessively liking and commenting on industry updates.

February 26, 2018

Profit Before Popularity

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When it comes to hiring a copywriter, this is perhaps my biggest piece of advice: tell me the truth. Sounds obvious, right? And yet so many people who come to me for writing start out by telling me the trivial and the contrived.

January 29, 2018

Treat Your Copywriter as Your Confidante

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