JESS COLLINS

THE Creativity Chronicles

A journal of creative thoughts, content commissions I'm working on and where I'm at right now. 
The life of a creative copywriter.

"Creativity takes courage" - Henri Matisse

INSPIRATION

THE WORD

FEATURED WORK

STUDIO LIFE

The reason you don’t know what to write is most likely because you aren’t sure of what you want to say. So many businesses aren’t clear on their core messages – the things that are important for your audience to understand from the outset or what sets you apart. That’s why all of my courses […]

December 7, 2020

The Ten-Minute Key Message Maker

+ Read More

Where do you begin when writing a Home page for your website?  Always begin with the bones.  In fact, begin with the bones for any page you’re writing but it’s the Home page where it’s most likely to go wrong as people either write too much (nobody will read it all) or they write too […]

November 9, 2020

Bringing the Bones Home

+ Read More

Your bio plays a big part in whether or not you receive a follow.  Potential clients sum you up in a matter of seconds from a combination of your Instagram grid aesthetic and what you have to say for yourself. Your bio can be notoriously difficult to write as there’s such little space but the […]

October 26, 2020

10 Things to Think About When Writing Your Instagram Bio

+ Read More

That is the question of the day.  Some of the reasons you might not be able to create content? You’re sick Your child is sick You’re on holiday Someone dies You’re too busy actually working to focus on content creation. I’ve experienced all of these examples and that’s why I have a system in place […]

October 5, 2020

How Do You Create Content When You Just Can’t?

+ Read More