THE Creativity Chronicles
A journal of creative thoughts, content commissions I'm working on and where I'm at right now.
The life of a creative copywriter.
It’s part and parcel of being in this industry that we (writers, photographers, designers, makers and more) have to accept criticism. And it is something that gets easier over time.
I am so excited to be launching The Soul Sessions today. After a long time dreaming, planning and crafting it. I’ve been asked repeatedly if I will offer a coaching service and following the success of The Seaside Sessions I’m launching their big sister today – a three month one-to-one completely tailored coaching course for […]
I’m not going to lie, I’m new to yoga. I tend to dabble a bit, leave it a few years, dabble again, leave it again etc but my commitment for 2017 was to attend ‘regular’ yoga classes. Let’s define ‘regular’ – I’m thinking biweekly is pretty good. Well, my first class of the year ended […]
A lot of clients talk to me about this. About other people imitating their brand or their work so I wanted to address this in a blog post and explain why imitation is a problem… and not for those who are being copied.
“Are you a good copywriter?” I get asked that a lot. I try to answer this question by saying “it depends how you like your copy.”
Here’s my problem with packages: firstly they assume everyone wants something that is pre-created for them (not true), secondly, they don’t take into account the complexity of a project
It’s International Women’s Day so what better day to shout out to all of the wild women in the world? I’m very privileged to have partnered with all of these women in the past 12 months
“All these songs I’m hearing are so heartless. Don’t trust a perfect person and don’t trust a song that’s flawless”
I want less clients. Yes, you heard correctly. I said – I want less clients. Everywhere I turn there are webinars and coaching events on how to get more clients, more business, more money…. More more more.
Introducing the studio sessions: where I look behind the scenes and talk to some of the best creatives in the business. People that inspire me, have the fire for what they do and are amazing at their craft.