JESS COLLINS

THE Creativity Chronicles

A journal of creative thoughts, content commissions I'm working on and where I'm at right now. 
The life of a creative copywriter.

"Creativity takes courage" - Henri Matisse

INSPIRATION

THE WORD

FEATURED WORK

STUDIO LIFE

One of the main questions I get asked from creative entrepreneurs is where they should invest their budget. Should they opt for copywriting, invest in coaching or choose a DIY course? Every entrepreneur is entirely different and is at a different stage in their business but I’ve put together a general guide to help you […]

October 11, 2021

Do I Need Copywriting, Coaching or a Course?

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I spend a lot of time speaking to people about their email marketing and quite often, they haven’t got a strategy, haven’t sent a mailout, don’t know their statistics and haven’t been nurturing their email list so quite frankly, it’s a recipe for e-saster. It’s no surprise really that so many people tell me email […]

August 26, 2021

The 5.5 Rs of Email Marketing

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Instead of talking about the reasons you should do Contented, today I’m looking at the main reasons that people don’t join. See if any of these are familiar… Money The worry is that you might not have enough money to do the course or that you aren’t currently earning to your normal capacity due to […]

November 30, 2020

The Reasons You Aren’t Doing Contented

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Your bio plays a big part in whether or not you receive a follow.  Potential clients sum you up in a matter of seconds from a combination of your Instagram grid aesthetic and what you have to say for yourself. Your bio can be notoriously difficult to write as there’s such little space but the […]

October 26, 2020

10 Things to Think About When Writing Your Instagram Bio

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I’ve put together 5 things to do this quarter to tie up 2020 and plan for 2021. Declutter I hate to go all Marie Kondo on you but start by throwing out the old.  Now is a great time to declutter your workspace, tidy up folders and files, clear that desktop and cross the Ts […]

October 12, 2020

5 Things to Do for the Final Quarter of 2020 and Ways to Prepare for 2021

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That is the question of the day.  Some of the reasons you might not be able to create content? You’re sick Your child is sick You’re on holiday Someone dies You’re too busy actually working to focus on content creation. I’ve experienced all of these examples and that’s why I have a system in place […]

October 5, 2020

How Do You Create Content When You Just Can’t?

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When it comes to social media, I find there are often two different types of people – planners and posters.  Planners plan their grid, thinking about how the visuals looks together and then pre-writing their content in advance and Posters write on the spot as/when they have inspiration, writing “live” as it were. Here are […]

September 16, 2020

Social Media Content: Are You a Planner or a Poster?

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As I put the finishing touches to my new course I think it’s easy to get overwhelmed and think “which course do I need in my life?” and so I’ve put together a little bit of info about each of the courses and who they are for.  Read on and see which one might be […]

August 31, 2020

Which Course Should I Do?

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