JESS COLLINS

THE Creativity Chronicles

A journal of creative thoughts, content commissions I'm working on and where I'm at right now. 
The life of a creative copywriter.

"Creativity takes courage" - Henri Matisse

INSPIRATION

THE WORD

FEATURED WORK

STUDIO LIFE

Your values are not just a pretty page that sounds nice to your customer – they underpin all that you do and who you are.  You should know your values intrinsically, live them authentically, they should be at the heart of all that you do and the decisions that you make. Here’s how to create […]

June 9, 2020

Identifying Your Authentic Values

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People always spend so much time on their brand – their copywriting and their company name, their website pages and brochures. Then they release a product and it’s predictable at best and bland at worst. Your products should be on brand. If you have a luxurious high end brand you need a luxurious high end […]

June 5, 2020

Six Great Product Names

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So it’s a little late to be writing this post really (as Class Copy closes today -ha!) but there’s still time to get in before midnight and doors will be open again in around six weeks so I thought I would put together a little post about what makes Class Copy such great value. It’s […]

May 31, 2020

Ten Reasons You Should Be Doing Class Copy

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I first met Jess through a manifestation group followed up with Instagram (her feed is worth following) and I realised pretty quickly we had way more in common than just the same name. Soulful, inspiring and authentic, she’s from the US but has never been to the UK. I’m from the UK and have never […]

March 29, 2020

The Sister Sessions: Jess Lagrange

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It’s easy to get stressed, to get carried away in the panic of this scary and unknown pandemic.  I have created my own Corona Commandments to help me remember what matters most in these uncertain times. Stay Safe The ultimate priority is to stay safe.  Wash hands, don’t touch faces, reduce physical contact, limit exposure […]

March 13, 2020

My Corona Commandments

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Happy World Book Day! I decided today to write a little blog about my favourite books for kids, old and new so here are my top ten: The Fox And The Star I love this book, it was a gift for my daughter at Christmas and we read it pretty much daily. It’s all about […]

March 5, 2020

My Favourite Books For Kids

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Carla is a client of mine who has just utterly wowed me with her work and sheer creative talent.  One of those clients who when the enquiry comes in you think to yourself “please work with me” because you just KNOW they are something special.  Crafting a message for someone like her – total honour.  […]

December 16, 2019

Studio Sessions: Carla from The Unbridled

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I’ve been devising a way to work with aspiring copywriters to mentor them to create a copywriting brand true to them.  I get asked a lot if I can work with copywriters to help them hone their brand offering so this is a way that I can do just that and create a great community […]

July 24, 2019

So You Want to Be a Copywriter?

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I never imagined I would create a course. The reason for this is because my work is so bespoke. It’s so built around the brand or the person in question that I couldn’t ever imagine putting together something that would offer a one-size-fits-all solution.

May 16, 2018

Why I created a course…

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One of the things I so often see is people spending time to grow their Instagram following to look successful and like they are doing well in business. This often means spending every waking hour on the platform, putting image after image up and obsessively liking and commenting on industry updates.

February 26, 2018

Profit Before Popularity

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